Society for Marketing Professional Services Austin

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leaders in the A/E/C industries.

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Half-Day Workshop - Business Development and the Brain: Outsmart and Outsell Your Competition Using Neuroscience

Join us for a half-day workshop with Bryan Gray of Revenue Path Group on the power of neuroscience to win more projects and grow your firm's revenue. Your prospect is not a person, heart or soul; it’s a 3-pound organ called the brain! Yet, as amazing and powerful as the brain is, it is very primitive in its decisionmaking. During this dynamic workshop, you’ll learn how your prospect’s brain scientifically makes a buying decision; how to craft brain-friendly messages; making your offer easier to understand, easier to digest, leading to faster and more efficient decisions.                                      
During Bryan's session, you will learn how the brain reacts to stimuli. This understanding is critical to understanding how the brain makes buying decisions. You will learn proven tactics, strategies and approaches to high-impact, effective sales. Learn to keep the customers you have and attract the ones you want!
Brazos Garage (210 E. Martin Luther King Jr. Blvd., Austin, TX 78712) parking will be validated. To validate parking, please bring your parking ticket to the workshop.
12:30 PM - 1:00 PM Registration & Networking 
1:00 PM - 5:00 PM Workshop 


Revenue Path Group (RPG) CEO Bryan Gray has the unique ability to apply the big thinking necessary to help leaders steer their organizations through times of velocity and uncertainty. Having previously led two businesses to the Inc. 500 list of fastest growing companies, Bryan’s group is well positioned to understand fast-growth challenges and help companies activate their prospects to make better and faster
Bryan Gray of Revenue Path Group
May 17,
12:30pm to 5:00pm
The Blanton Museum of Art, Capitol Room
200 E. Martin Luther King Jr Blvd
Austin, TX 78701
United States
Member: $90 // Non Members: $110
Event Sponsors: 
Annual Sponsors: